Two decades inside the industry we now advise.

• MBA, DBA Candidate in Media Management
• Oracle Certified Financials & HRMS Implementer
• Fluent in English, French and Arabic

Profile

An operator's mind, applied to advisory.

Our General Manager and Managing Director has spent a career inside the engine room of the media industry, not observing it from the outside. He has sat where the creative and the commercial meet: where a greenlight decision has to hold up financially, where a production schedule has to survive contact with reality, and where a bold content strategy has to translate into something an organization can actually deliver.

That vantage point shapes how he advises. He thinks in terms of the whole content value chain at once, strategy, commissioning, production, technology and performance, rather than any single link in isolation, which is why the advice tends to hold up once it meets execution.

He has built and led teams across finance, production, human resources, technology, legal and corporate functions, giving him genuine fluency across the disciplines that make a media organization work, not just the creative or commercial half of it.